BRING BACK THE BEES \ BURT’S BEES

The Bees are disappearing. And if they go, the strawberries go, the food that feeds the cattle goes, heck, the whole food system goes. Plus, almost everything Burt's Bees makes uses stuff made by those fuzzy little creatures. So we thought, what if to help save the bees, you just had to lose the b's. What follows is a social campaign that exploded into pop culture and planted over a billion wildflowers.